Customer Relationship Management

Course Details


Start: 3 May 2023

End: 4 May 2023


United Arab Emirates

Customer Relationship Management

This course fully covers the CRM process and all of its advantages. Customer Relationship Management is crucial in enabling organizations to successfully adopt strategies, processes, and technologies targeted at attracting and financially maintaining customers. The main goal of this course is to give participants a solid foundation in CRM principles and best practices so they may successfully implement CRM procedures for long-term profitability.

Delegates will initially learn what CRM is and its main objective before being made aware of its numerous advantages. The course will then address operations management, where participants will discover the elements that drive CRM. Later, the CRM method will be explained along with examples that clarify the duties and responsibilities of a CRM.

Course Outlines

Overview of Customer Relationship Management:

• What is CRM, what are its benefits, and why should organizations use it?
• A few concise examples from real life to help understand the notion of CRM.

Building Relationships with Customers:

• How to proactively build relationships with desired clients by providing a great experience and receiving the same in return.
• How to steer clear of frequent CRM errors that companies encounter.
• The essential components of CRM and how to measure up.
• How to create a proactive strategy to concentrate their time, money, and efforts on the “correct” clients.
• How to conduct customer attitude surveys, get to know customers, and spot problems and opportunities with the help of useful tools and techniques.
• Methods for guaranteeing that you are “providing the finest to” clients as well as a chance to assess how your strategy is doing.
• Proven methods for engaging and educating consumers by “getting personal” and starting actual “conversations” with them.

Maximizing Customer Relationships:

• The Essential Elements to Boosting Your Customer Relationships
• How Would You Rate Your Relationships?
• Review and refocus your customer approach
• Planning Your Strategy
• Effectively Knowing your classmates
• Getting To Know Them: A Few Easy Steps

Providing the best while acquiring benefits from Clients:

• Establish Ties That Bind
• Get Personal
• Create Dialogue Not Diatribes
• Educating Customers and Adding Value
• Increase Chances: Your Options
• Increasing Their Purchases
• Clients as an Additional Resource

CRM Implementation:

• Process for implementing CRM and precautions related to CRM implementation.
• Creating an Action Plan that will help Maximize Your Customer Relationships
• Resources and tools that you can use to deliver exceptional client experiences, increase profitability, and develop a culture that supports the expansion of your organization.
Training Method

The training will be conducted in a welcoming, inclusive and professional atmosphere, which is conducive for different learning styles, but respects each attendee as an individual and ensures each individual is challenged and achieve maximum benefit from the course. Our goal is that attendees will be highly engaged and encouraged to be participative.

Book your place

Customer Relationship Management​
3 May 2023 – 4 May 2023
Location: Dubai
AED 4500